Osler encourages partners to use as-a-service to fight the “Vampire Vendors”

It’s not everyday you turn up at a vendor event to hear a CEO describing his competitors as Vampires. Steve Osler held no punches in his opening speech at the Wildix UCC Summit this week where he drove home his message to partners that they must adopt an MSP approach and own their customer relationships. His warning to partners was if they didn’t make this transition then they would be simply left as agents to eventually see their vendor take the customer away from them. By staying in their current model Osler said partners were letting vendors “suck their blood”.

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